Saturday, January 5, 2008

Here I go again on my own

It's 8 am on a Saturday. I can't sleep so I decided to blog:

As I drove back to my apartment from Houston's Hobby Airport a few days ago, I couldn't help but listen intently to the lyrics from popular Whitesnake song Here I Go Again.

An' here I go again on my own
Going down the only road I've ever known
Like a drifter I was born to walk alone
An' I've made up my mind
I ain't wasting no more time
But here I go again . . .

These verses hit me because that is exactly how I was feeling at the time. The 2007 Holiday season was the conclusion of my first real stint at life on my own and here I was getting ready for round two. My time in Houston has been challenging and full of ups and downs. I'm truly "on my own" down here. However things seem to get better each day and I am excited for what awaits in 2008. Ticket sales is still a very tough gig, and even though I still want to something else later down the road, I am giving it all I have for the time being.

The temperature was actually cold when I arrived back in the Bayou City. Winds brought the air down to the upper 20's at night. I turned my heat on for the first time, but it is already back in the 70's. This weekend Houston is venue for MLS sister company Soccer United Marketing's InterLiga, which is a tournament of Mexican clubs playing in the U.S. of A. The goal of SUM is to convert current foreign soccer fans into Major League Soccer fans. They do this by hosting events such as InterLiga where Mexicans can see their favorite teams by purchasing "bundle-pack tickets." These bundle packs will include a ticket to InterLiga and a Dynamo game. SUM and MLS hope that the InterLiga buyers will use their MLS ticket simply because they already paid for it. If everything goes right, the InterLiga will see a great MLS game, realize they can see soccer in their place of residence a few times a month, and become a MLS fan. The plan sounds crazy, but has worked with the Hispanic population here in Houston.

I have to be at the stadium at 5 pm this evening, I'm sure I'll find something fun and exciting to do until then.

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